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A proven way to increase blog traffic is to run a blog contest on your blog. I just wrapped up a contest on one of my blogs and it was a huge success. There are some lessons that I have learned that are very helpful if you are considering running one on your blog.
My first tip is to keep it simple. I have learned that people do not like to jump through many hoops. If you make it to difficult then people will not enter. For my latest event, I only required that the sign up to my RSS feed and follow me on Twitter. This takes less than 2 minutes and everyone can do it. By taking this simple approach, I increased my subscriber base by over 245 and increased my followers to over 400.
My second tip is that you have to have great prizes. I have found that cash is king and works the best. If you cannot afford to pony up the cash yourself, you can always try to recruit sponsors for your contest.
Many bloggers and companies are willing to provide cash or prizes for the exposure, traffic and links that go along with being involved in a contest.My last tip is to have a definite end date and do not make it too long. I have found that a 1 month contest works well. If you make it too long people will not enter.
There you have it, three important tips to keep in mind for your next blog contest.
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